Album Cover Analysis

Drake-Take Care                                                                                         

The album artwork that i have chosen to analyse is "Take Care" the second studio album of the Canadian hip-hop/r&b artist Drake.

The costume in which he is wearing a luxury black shirt which has the top few buttons undone. This could symbolise him as being very relaxed and that the music on the album is also relaxed. The unbuttoned shirt also shows the amount of gold chains he has on, putting on show the luxury lifestyle in which he leads. This luxury is also shown by how the costume's cuffs are slightly pushed back to show the amount of gold bracelets and a gold watch that he is wearing.

The setting of the photo emphasises the effect of success and luxury. The room in which he sits has marble walls with very large and heritage pieces of art on them, this gives the effect that he can afford to be in places of this class and status. It gives across the effect of a stereotypical rapper by being wealthy and having money, but then contrasts this by being away from the stereotypical image of the "ghetto".

Each of the props all have key meanings and symbolisation to Drake as an artist, especially that of the gold statue of an owl. All of the props are made of gold to represent him as being wealthy and having money. They all, also go along with the whole gold theme of the album artwork. Due to the location being dark the props stand out which emphasises his wealth even more. The statue of an owl has an alternate meaning, the owl is the symbol of Drake main following and crew the "OVO" which stands for "octobers very own". It shows that this album is especially for his die hard fans.

But Drake as an artist, his posture is very relaxed and he looks very much in thought, this shows that this album isn't manafactured and that it has come from his thoughts and feelings with many of the songs on the album being about love and where he's from. Drake also in the artwork has no eye-contact with the camera, this could symbolise as Drake being shy or not liking the spot-light and being all about music.

The font on the album cover is in a font that looks hand written. This gives across the effect of the album being very personal and coming from Drake personally. Also it looks very relaxed handwriting showing the relaxed motive of the album.